Bespoke International Group, a prominent provider of outsourced customer service solutions, has introduced a customized employee engagement application designed to enhance staff retention rates and elevate overall employee performance within the organization.
Referred to as ‘The Bespoke App,’ this innovative tool has been meticulously developed by the company’s in-house team, offering employees at one of South Africa’s fastest-growing enterprises a secure, user-friendly, and collaborative platform.
Donovan Soobramoney, Director of Shared Services, elaborated on the rationale behind the app’s creation: “We aimed to create a unique technological solution that would enhance employee engagement, inclusivity, KPI performance, and foster staff retention. We believe it’s a pioneering solution within the industry, and its benefits have surpassed our expectations.”
Soobramoney added, “The development process involved interdepartmental collaboration to create an effective two-way communication tool that provides performance benchmarks, facilitates the sharing of motivational content, and encourages engagement among team members and senior staff.”
He stressed, “This isn’t just a standard intranet; we view it as an ‘Employee Relationship Management’ (ERM) tool, delivered through a user-friendly application that combines multiple features. The journey was undoubtedly challenging, but we successfully transformed our vision into reality.”
“We have long recognized that employee engagement is essential for cultivating a positive workplace culture and promoting the behaviors that contribute to an exceptional business. The ‘Bespoke App‘ is a testament to our commitment to our employees and is helping us establish a happier work environment, reduce attrition rates, and encourage staff to advance their careers with us. The continuity and experience gained benefit our clients through exceptional customer service.”
Established in 2018, Bespoke International Group operates from a state-of-the-art contact center in Durban and has become a preferred service provider for the energy and retail sectors.
